Banking on Change

Years of growth had left Comcast with a sprawling, fragmented banking landscape that limited visibility and flexibility. This case study tells the story of a long-term transformation effort—one that began with rationalising bank accounts and funding structures, and evolved into a more globally coherent liquidity framework. Along the way, treasury had to navigate internal complexity, build momentum for change, and balance risk reduction with operational continuity. The result is not just better control of cash, but a stronger, more visible treasury function within the organisation.